October 26, 2016

Another book which emphasizes the need for advertising to change. If all marketers could use their often rather large budgets on doing good - they would not only do the best marketing there is but also contribute to society at large. I truly enjoy this wave of new thin...

October 14, 2016

Interesting take on the future – we might hire a service instead of actually owning things. New business models like Airbnb and co-sharing (cars/clothes) are paving the way for a more sustainable


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October 10, 2016

I believe H&M is one of the best companies working with sustainability – mainly because they have seen the opportunities but also because they've been under a lot of fire especially when it comes to factory working conditions. Now they are under fire again.


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